Business Branding
Brand Cohesiveness Builds Customer Trust.
Your New Brand Package Includes:
- - 1-3 different design concepts
- - One concept on 3 sales collateral designs
- - 1 Startup marketing idea
- - A business card design and setup
- - A physical and digital letterhead design
- - An email signature design
- - Business signage design
- - A Uniform or wearable merchandise design
- - 1 Piece of standard merchandise design
“I’m really happy with everything. I think the site looks really modern, clean, engaging and sophisticated.”
What To Expect - Frequently Asked Questions
Our process for helping businesses create a brand identity that resonates with their target audience involves several key steps.
First we go through the research and discovery efforts, then we define your brand strategy, develop buyer personas, design the visual elements, create a brand voice and impact messaging. Finally we develop a style guide and then help you implement your brand identity across all channels
We understand the importance of having a strong brand identity, and our goal is to deliver high-quality results in a timely manner. Our typical timeline for developing a Brand Package is 2 weeks. This includes research, strategy development, design work, and revisions. Keep in mind that prompt communication and feedback from you, the client, are essential in meeting this deadline. If any changes or additional requirements arise during the process, the timeline may need to be adjusted accordingly.
A Brand Package is crucial to a business because it serves as the foundation for all marketing and communication efforts. It helps create a consistent and memorable brand identity that resonates with your target audience.
It establishes: differentiation, consistency, customer recognition, an emotional connection, and professionalism.
Handling brand naming and tagline development involves a systematic and creative process to ensure that the final outcome is memorable, relevant, and aligns with the brand's identity.
Here's a short outline of our approach: Discovery and research, brainstorming, shotlisting promising options, client collaboration, finalization & testing, and finally implementation.
Here's a list of common branding terms and their definitions to help you better understand the branding process and related concepts:
Brand Story: A brand story is the narrative that encompasses the facts, emotions, and interpretations associated with a brand.
Brand Truth: Brand truth refers to the core reality of a brand. It is the genuine and honest representation of what the brand stands for, its strengths, and its limitations.
Brand Essence: The brand essence is the central, unchanging attribute that defines a brand and differentiates it from competitors.
Brand Identity: Brand identity is the visual representation of a brand, including its logo, typography, color palette, and other design elements.
Brand Voice: Brand voice refers to the unique, consistent, and identifiable style of communication used by a brand.
Brand Equity: Brand equity is the value and perception that customers associate with a brand, based on their experiences and interactions with the brand over time.
Brand Touchpoints: Brand touchpoints are any points of interaction or communication between a brand and its customers, including advertising, packaging, customer service, and digital channels.
