BioFen's aim was to modernize the company's image, enabling it to compete globally against big brands and foreign providers in its industry.
We revamped their brand with a fresh identity and usage guide. We then launched a sleek e-commerce site and designed eye-catching product materials and trade show collateral. To top it off, we crafted new branding and packaging for their core products, creating a cohesive brand experience that truly sells.
"Utilizing natural and dynamic design, an old brand was modernized for a small provider vibe. The owners aimed for trustworthiness and a medicinal feel without a pharmaceutical touch."
- J. Cronin, Top Tomato
They sought a nutraceutical and herbal image, differentiating from mass-produced chemicals. The new brand embodies a 21st-century approach, emphasizing natural solutions over big business.
"Thanks Tomato Team! You went way above and beyond with everything!
You’ve changed our business!"
- G. Freundl
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